Online Marketing Masterclass: Online Marketing basics and AI in Online Marketing
Fundamentals of Online Marketing & AI in Marketing
  • Get introduced to Online Marketing, SEO Marketing, Digital Marketing, and Google Marketing concepts
  • Understand how AI in Marketing revolutionizes campaign management and personalization
  • Explore the synergy between classic marketing tactics and modern AI-driven approaches
Channel Strategies & Digital Campaigns
  • Develop Online Marketing strategies across multiple channels—social, search, email, and display
  • Integrate Google Marketing tools for traffic generation and audience segmentation
  • Optimize campaigns for reach, engagement, and ROI using data insights
SEO Marketing & Content Excellence
  • Master SEO Marketing with keyword research, content optimization, and technical SEO
  • Use Google Marketing and AI-powered tools for ranking and content quality improvement
  • Align content creation with Online Marketing and branding objectives
AI Tools & Marketing Automation
  • Automate routine marketing tasks and customer journeys using AI-driven platforms
  • Apply predictive analytics for targeting, budgeting, and creative testing
  • Enhance Online Marketing performance with smart automation solutions
Tracking, Analytics & Optimization
  • Leverage Google Analytics, Tag Manager, and AI-based dashboards for tracking
  • Analyze Online Marketing KPIs like CTR, CPC, and conversion rates
  • Continuously optimize campaigns with AI in Marketing for maximum effectiveness

Die Inhalte verbinden Grundlagen zu Online Marketing, Strategien und Tracking mit AI in Online Marketing, um Online Marketing mit Google Marketing, SEO Marketing und Automatisierung datenbasiert zu optimieren.